Carl Sewell, Paul Brown "Customers for Life". Best Business Books: The Experience of the Successful

Everyone once thinks about creating their own business, but many have not encountered this and do not know where to start. What business books should you read to start a profitable company?

Top 21 Best Books

Before opening your own business, you should carefully study the literature that will help you realize yourself. If you have been running your own business for a long time, but the profit does not increase, then they will help you in business and self-development.

Kiyosaki Robert and prioritization

The first place in our ranking is occupied by Robert Kiyosaki's edition. The title of the book is quite clear and concise - "Before you start your business." This printed edition will help to understand who an entrepreneur and an employee are.

This book is especially useful because it most accurately describes the mistakes of novice entrepreneurs. After reading it, you will understand that the future of your business is only in your hands. Kiyosaki's edition is also different in that it helps to fully realize what difficulties you will face in developing your business.

Stephen Covey and the Signs of Highly Effective People

The honorable second place was taken by “Seven Habits highly effective people”, the author of which is Stephen Covey. This book is a little different from the previous one. It allows you to realize how much time we devote to the phone, laptop and TV. The author believes that in this way a person not only wastes his life, but also hides the fear of opening a business.

Critics believe that Covey's book has a special pathos, and this makes it special. The Seven Habits of Highly Effective People will give you a different perspective on your life. With this book, you will learn how to live well.

David Novak. The story of a dizzying career

In third place in our ranking is David Novak's book How I Became the Boss. This edition tells about a "random" career in a large corporation. “How I Became a Boss” is included in the best business books in Russia. Novak described how he achieved a good career. The author believes, on the one hand, that he achieved everything thanks to work and efforts, and on the other hand, that his career is a happy accident.

The book helps to realize their ambitions and achieve a dizzying career. By the way, the author himself started as a full-time copywriter, and now he is the director of a global company.

David Ogivly and his thoughts on advertising

Fourth place in our ranking best books for self-development becomes “Ogivly on Advertising”, the author of which is David Ogivly. This publication helps to realize in the field promotional activities. The book contains many valuable recommendations. It is especially useful that the author refers to his own experience. The book found a huge number of fans in the face of marketers and advertising workers.

Books on business and self-development help the future entrepreneur understand how many obstacles can stand in the way of becoming a business. The essay "How to Ruin Your Own Business. Bad Advice to a Russian Entrepreneur" is no exception. He takes the fifth place in our ranking. The author of this printed edition is Konstantin Baksht. It examines and organizes typical mistakes entrepreneurs. Konstantin offers his own options for solving them, and also tells how to build a business correctly.

Marcus Buckingham: Break all the rules first!

"Break all the rules first!" ranks sixth and says that even simple work requires a talented approach. The author of the book is Marcus Buckingham. The publication allows the future entrepreneur to understand that his employees should only do the work that is good for them. This is the key to a successful company.

Michael Lewis. "Poker of Liars"

The rating, which includes the best books about business, could not do without Liar's Poker. It was written by Michael Lewis. The publication explains that the more complex monetary schemes, the harder it is to keep track of them. Lewis believes that a person must first of all be ambitious. Incredibly interesting work by Michael Lewis takes seventh place.

Jay Conrad Levinson. Successful Sales Techniques

Complementing our list of business books at number eight is Guerrilla Marketing by Jay Conrad Levinson. He describes the technique of salespeople who increase their sales year after year.

Those that help to understand how to get a big profit at a low cost. This is a very valuable skill for every entrepreneur.

Clayton Christensen. Best Essay on Innovation

Books on Internet business are especially popular lately. The ninth place in our ranking is occupied by the best edition about innovations. Clayton Christensen's essay "The Innovator's Dilemma" helps the aspiring entrepreneur understand that the user needs something new based on old basic needs. The author believes that the Internet develops business.

Bennis Warren. The influence of life values ​​on the development of a leader

Bennis Warren's book is ranked tenth, and it is in it that management is considered from the point of view of leadership. The author finds out how the era and human values ​​influence the formation of a leader. Bennis Warren described the formation of leaders of any historical era. The most useful edition is for beginners and experienced managers.

Kennedy Gavin. Negotiator's Handbook

In eleventh place is Kennedy Gavin's book "You can agree on everything! How to achieve the maximum in any negotiations." According to readers, this is the negotiator's bible. In it, the author gradually reveals the principles of the negotiation process.

Kennedy talks about the pitfalls and mistakes in prioritization. Gavin's book will be of invaluable help to those who often negotiate, namely businessmen, sales managers and intelligence officers. It is especially pleasant that the publication is written in simple colloquial language. Reading such a book will be useful not only for entrepreneurs, but also for ordinary readers.

Johnson Spencer and his parable book

The maze in Johnson Spencer's book is where you look for your cheese. By carefully studying the entire book, the reader will understand how to cope with difficulties and achieve greater success.

Successful leader of Peter Drucker

The Effective Leader is Peter Drucker's most famous book, and deservedly ranks thirteenth on our list. The essay clarifies the theme of the effectiveness of knowledge workers who become leaders.

A good leader is not only the mind and constant work. To be a successful boss, it is enough to follow the simple rules that are described in the book by Peter Drucker.

Covey Stephen and the Seven Rules

Fourteenth place is occupied by the world-famous book "The Seven Habits of Highly Effective People" by Stephen Covey. This publication had a huge impact on the fate of millions of people, including Bill Clinton and Stephen Forbes. Stephen Covey's book systematizes a person's life values ​​and goals. She helps you reach them. The author shows that everyone can become better.

The book does not promise quick change. Any improvement takes time and effort. If you want to maximize your potential, then this book is for you.

Michael Gerber and his myths about his own business

Business books should accompany every new and experienced entrepreneur. They will help you to fulfill yourself. Fifteenth place in our ranking is occupied by Michael Gerber and his book "Small Business. From Illusion to Success. Return to the Myth of Entrepreneurship". She tells you how to build your own business. The publication is read quickly and easily. Also in it, Michael reveals the differences between work and business. Gerber's edition helps to take a fresh look at the problems that are associated with the organization and development of small businesses.

Hamel Gary. "Competing for the Future. Creating the Markets of Tomorrow"

In sixteenth place is Hamel Gary and his book "Competing for the Future. Creating the Markets of Tomorrow." It is dedicated to a company that is building its future. It illustrates the experience of organizations that overcame their problems against all odds. The author offers absolutely new approach to building the future of the company. The print edition of Khamel Ghari is one of the best business books.

McDonald's and Love John

Who among us does not know the McDonald's fast food chain? It is about it that will be discussed in Love John's book, which took seventeenth place. In his essay, the author tells about the history of the development of the famous fast food restaurant chain. Its creator is a journalist who decided to devote his life of a famous corporation.

Walter Isaacson

The best business books help you realize yourself. The rating continues. Eighteenth place is occupied by a co-founder of a well-known global company. Who among us hasn't heard of Apple? She will be discussed.

Walter Isaacson - journalist, biographer, who released in 2012 The author worked on the publication for more than three years. They did a tremendous job. Walter recorded more than 50 interviews with Steve Jobs and interviewed about a hundred of his relatives. The essay's release date was scheduled for November, but due to Jobs' death, the book was released in October 2012. Later, the author was paid a round sum for the opportunity to film the work.

It doesn't matter if you are a fan of Apple gadgets, the book allows you not only to learn about the life of a genius, but also to understand that anyone can become one. It will help you unleash your ambitions. Walter Isaacson's book is a must-read not only for aspiring entrepreneurs, but also for those who are just looking for themselves.

"Jobs Rules. Universal Principles of Success", Carmine Gallo

Nineteenth place in our ranking is the book "Jobs Rules. Universal Principles of Success", authored by Carmine Gallo. It is not surprising that this book, like the previous one, refers to the great genius - Steve Jobs, because many businessmen imitate him, admire him.

Steve Jobs turned our world upside down. In his book, the author identifies seven rules of the great genius. These principles will help not only in business, but also in everyday life. The essay will be of interest to businessmen and managers, as well as fans of Steve Jobs and just lovers of motivational literature.

Radislav Gandapas, "Kama Sutra for the speaker. 10 chapters on how to get and deliver maximum pleasure when speaking in public"

It's no secret to anyone that he must not only be able to calculate everything one step ahead, but also speak well. This skill is rarely taught in the best books on business and self-development. The list is supplemented by a unique essay by Radislav Gandapas, who will teach you the art of oratory.

Radislav Gandapas is a famous business coach in Russia who regularly conducts training webinars and classes. A conversation with a stranger or speaking in public causes many of us panic fear. This quality of an entrepreneur is bad for his business.

"Kama Sutra for the speaker. 10 chapters on how to get and deliver maximum pleasure by speaking in public" will help you learn how to control the attention of listeners, get the better of your own excitement and properly structure your story. The book by Radislav Gandapas is recommended for reading to those who often speak in public and communicate with a large number of unfamiliar people. In addition, the essay will also be useful to the ordinary reader who cannot freely communicate with other people. The publication of Radislav Gandapas "Kama Sutra for a speaker. 10 chapters on how to get and deliver maximum pleasure by speaking in public" deservedly complements the best books on business.

"My Life, My Achievements" Henry Ford

Are you looking for a book that will describe everything, and every word is worth its weight in gold? Henry Ford's essay "My Life, My Achievements" is just for you. Books on business and self-development are often filled with redundant reasoning that does not carry the necessary information. Henry Ford's edition is distinguished by the fact that it must be read carefully and completely, since each sentence contains valuable information.

The owner of a famous car manufacturing company talks about his life. "My Life, My Achievements" tells how the author changed the world of business. Henry Ford's approach to his work is amazing. If he was not satisfied with metal prices, then he opened his own metallurgical production. Henry Ford believed that the work that interests you cannot bore you.

On the way to success

Business books are a great option for self-development. After reading the best essays and gathering valuable information from there, you can easily become a successful and self-sufficient person. Business books will help you discover hidden talents, learn how to achieve your goals and go all the way to your dream. In our ranking, we have selected the most useful essays for aspiring entrepreneurs. Read with pleasure and become better with each edition you read!

Many people are interested in developing their own business modern people any age. The way to achieve high goals lies through overcoming difficulties, gaining new knowledge and skills. Someone enters the business Olympus at a young age, while someone needs more time. The best way to learn how to organize a job, create a company and make a good profit is to read the advice of people who have already achieved all this. Business books have been popular at all times, but are especially relevant in modern times. They teach you to navigate in the field of entrepreneurship, motivate you to constantly work on yourself and self-development, as well as setting the right goals. Business is an art with a fine line between resilient algorithms and a fickle human approach. The authors of such books explain complex business mechanisms in simple language. Plunging into the reasoning of professionals, a person begins to think more productively, and his goals no longer seem so unattainable. We have compiled a list of tips to help you choose the right business book:

1. Author business books must have a successful entrepreneurial experience in order to give advice in this area. The best publications are written by real business sharks, heads of huge corporations, famous coaches and startup leaders.
2. Who is it aimed at the book is important. Some of them will be useful only at the initial stage of organizing your business, others give practical advice on how to start your own business, others will suit already experienced managers and reveal a lot of new interesting information.
3. Reviews. Reader reviews can say a lot about a particular book, its effectiveness and usefulness.
4. Topic books can affect business in its various manifestations. Some publications are devoted to personnel management and correct construction relations in the team, others talk about motivating employees, others teach the intricacies of doing business from the side of the economic component.

Below is the top best business books of all time. When compiling it, the following factors were taken into account:

• reader reviews;
• publication quality;
• the presence of new ideas in the field of entrepreneurship;
• amount useful information.

TOP 10 business books

10 Richest Man In Babylon

Unusual form of narration, cautionary tales

Rating (2018): 4.5

The book "The Richest Man in Babylon" is a kind of parable from which you can take out a lot of useful information and draw the right conclusions. The author believes that the success of any person primarily depends on his ability to preserve and increase cash. Through stories, he conveys to the reader about the most important points: diligence, perseverance. It even analyzed how to properly pay off debts. The book is dominated by the idea of ​​unlimited and equal opportunities for any person. Everyone can succeed in the right area and at the same time in money matters.

The publication will be especially useful for those who do not know how to manage their finances and live from paycheck to paycheck. From here you can learn how to properly distribute the budget, how to become a wealthy person and how to take a different look at making money. The book is suitable for a wide range of readers. Reviews are mostly positive. The story is told in simple, understandable language. Pros: many instructive stories, unusual form of narration, positive reviews, helpful tips to gain financial freedom.

9 Clients for life

Detailed study of doing business with a focus on key customers

Rating (2018): 4.5

The authors of the following book are themselves successful entrepreneurs. They were able to increase sales to enormous proportions by focusing on their customers. C. Sewell and P. Brown put them at the center of their business strategy and advise their readers to do the same. The book provides a real guide to organizing the work of the company, merchandising, marketing, and most importantly - working with clients. The key to running a successful business is focusing on your loyal customers. The authors believe that it is constant sales and the mood for them that can make the enterprise as stable as possible.

The reader is invited to pay attention in the company even to such things as the cleanliness of the workplace, wages, organization of the workflow, etc. Only after revising their views on all these little things, the entrepreneur will be able to strengthen his business. A book has been created for those who have encountered obstacles in developing their business and those who are just starting their project. Main advantages: focus on key customers, non-standard approach to doing business, practical advice on organizing work, best reviews readers.

8 Business from scratch. Lean Startup method for quickly testing ideas and choosing a business model

Innovative methodology for choosing a business model

Rating (2018): 4.6

Entrepreneurial author Eric Rees has written a breakthrough book describing systems approach to doing business. Everything here is based on personal experience - this is the value of the publication. After reading, people change their minds about the organization of processes in business. The book will be especially useful for those who have started or are planning their startup. It can be read by both experienced businessmen and just beginning entrepreneurs. The author calls for following a well-planned methodology, thinking about each step.

The fulfillment of these conditions, in conjunction with the advice from the book, will certainly lead to success in projects. The main technique described by Eric Rees is the Lean Startup Idea. It consists in quickly testing new ideas on real customers in order to continuously improve the business model. Large investments should not be made immediately, for this there is a certain point, which the author talks about. Advantages: innovative methodology, useful tips for organizing and improving business, suitable for a wide range of readers.

7 Rework Business Without Prejudice

Useful book for beginners, taking into account modern possibilities

Rating (2018): 4.6

More recently, the published book "Rework Business Without Prejudice" has already managed to get into the top of the best. It will be useful for beginners in the field of entrepreneurship and will reveal the secrets of successful business (simultaneously with the main job). Here are the principles that can help in the organization and implementation of projects. An important point - the authors are the creators of the legendary 37signals software. All their advice is based on personal experience and really works. Much attention is paid to the planning and development of the project. After reading, the reader is convinced that anyone can start a business.

The book offers a completely different view of building a business - more modern and most importantly free. You need to start the project at the moment of inspiration, and not later. Pages are read very quickly and easily. Everything is presented in simple, understandable language. The authors propose to run away from negatively pessimistic people who do not believe in new opportunities. The publication will also suit already established businessmen who need some kind of “push”. Advantages: useful information for beginners, a different look at the development and implementation of ideas, taking into account modern opportunities.

6 My own MBA. Self-education 100%

An excellent assistant in self-development and assessment of one's capabilities

Rating (2018): 4.7

Josh Kaufman introduced the world to a book whose main idea is to believe in yourself and realize the value of your personality. It belongs to the books on self-development and motivation, but also carries a lot of useful practical advice on building business strategies. The author made a choice in favor of self-education instead of the usual courses and universities, he created himself. This textbook tells about how the enterprise works, what role people play in it. The reader will learn all the most important things about business systems. The entire text is aimed at ensuring that after reading, a person can successfully apply the basics of business practice in practice.

The publication is suitable for both novice businessmen and successful entrepreneurs. It shows that having a diploma is not an indicator of the effectiveness of a person and his business. The reader has the opportunity to achieve their goals faster, knowing how to get around some of the "traps" and "pits". This book truly teaches, not just tells. Benefits: Help in evaluating your options, alternative ways of doing business, interesting information.

5 Small business. From illusions to success. Return to the myth of entrepreneurship

Description of franchising technologies, the idea of ​​a business without the participation of the owner

Rating (2018): 4.7

Michael Gerber's book is suitable for any person associated with entrepreneurship, whether it is a student - the creator of a startup, or an experienced businessman. In it, the author devotes time to analyzing the effectiveness of a particular strategy, as well as ways to improve it. Unlike most of these publications, it has its own "zest" - lively dialogues with a young businesswoman. Readers will learn how, without changing the usual course of life, to establish, develop or improve their project. main idea the author - how to create a business without further participation of the owner.

Therefore, attention is especially paid to such a concept as franchising and a description of its technologies. Michael Gerber believes that far-fetched stereotypes can significantly interfere with the successful conduct of a case. He tells how this can be avoided and what needs to be done to make the business as successful as possible. Moreover, the book deals with both small and large enterprises. Pros: description of franchising technologies, live dialogues, interesting ideas and tips.

4 Blue ocean strategy. How to find or create a market free from other players

A different look at building business models

Rating (2018): 4.8

One of the leaders of the top of the best - the book "Blue Ocean Strategy" - has sold about 2 million copies and has been translated into 40 languages. The authors pay great attention to the topic of competition. They compare it to the ocean, which has long been painted in an aggressive red color due to the intense struggle for the sympathy of customers. They offer their own business strategy and advise aspiring entrepreneurs to come up with something completely new - something that is in a clear blue ocean. The main way to solve existing problems in any company is to take it out of stressful competition.

The book details instructions for creating a different business model. After reading, entrepreneurs understand that they should not “survive” in their field, but should work differently. And the authors clearly explain how to do it. Although the book is a recent release, it is already considered one of the best business publications of all time. It is intended for those who want to become a leader in the business of the future. Pros: different perspective modern business models and competition, practical advice, detailed instructions, many positive reviews, an excellent book on motivation and self-development.

3 The Art of Dealing

Strong motivation, lots of useful information

Rating (2018): 4.8

Now it is difficult to find a person who has not heard of Donald Trump. The legendary personality is a billionaire, a successful entrepreneur who managed to become the President of a superpower. The book offers to look at the world from its perspective. This is the very first edition of the author, sold out in huge numbers. It pays special attention to self-development, the formation of the personality of a successful businessman and his effectiveness. All the details are listed when achieving success in business. How the most important transactions are concluded, on which the result of the entrepreneur's work depends. After reading, you can notice a surge of inspiration and strength.

The book will be a revelation for anyone who likes to think big and is interested in entrepreneurship in various fields (especially construction and real estate). It is clear from the reviews that the book is not simple. She charges with incredible energy and pushes to new achievements. Trump managed to write an effective book on motivation and self-development. Main advantages: a lot of useful information, strong motivation, famous author, excellent reviews, dynamic narration.

2 The Seven Habits of Highly Effective People

World bestseller

Rating (2018): 4.9

The legendary Stephen Covey is known to almost every entrepreneur. He is one of the top business, motivation and self-development authors of all time. The publication deals in detail with the concept of efficiency. The author surprisingly accurately and truthfully manages to lay out each of his statements. Readers cannot but agree with them. Many modern corporations use this book as mandatory reading for their employees. Thousands of employees of the most successful companies are guided by the principles of S. Covey. There are no empty promises here. Any goal requires perseverance, work and patience.

The main thesis put forward by the author is that every person can become better. Many people think that people do not change, but in fact it is possible, it is enough to improve key skills and develop new good habits. An important difference of the edition is practical tasks for readers. They teach you to set the right goals, because success largely depends on this. Main advantages: legendary edition, bestseller, effective advice, practical tasks, the best reviews.

1 From good to great

One of the best business books of all time

Rating (2018): 4.9

Jim Collins is the author of the best books on business and motivation of all time. The total circulation of his publications exceeds 10 million. The author has been teaching and studying management for over 20 years. He analyzes the work of the most successful projects, including the world's largest corporations and the latest startups that instantly found themselves at the top. This book occupies a high position in the top of the best for a reason - it is considered a real guide to the world of business. The author analyzes the development of such popular companies as Gillette, Wells Fargo and others in such an interesting and detailed way that the reader can transfer the sequence of actions to his own business.

As examples, companies from the USA were taken, created in the period from the mid-60s, which took off sharply and maintained their success for at least 15 years. The book lists 8 main elements of successful business. Among them is the “flywheel effect”, which shows that all the projects studied initially encounter difficulties, but by continuing to work hard, they manage to accelerate the flywheel. Benefits: legendary publication, lots of practical advice, analysis of the most successful companies with a sharp rise, excellent reviews of experts, good motivation.

About the authors: René Mauborgne and Chan Kim are the founders of the French Blue Ocean Strategy Institute. Chang Kim is one of the advisers to the European Union, one of the top 5 "best thinkers in the world" (according to thinkers50.com).

About the book: when the question arises: what best business books to read?”, then this one is one of the first. It will help you develop a unique business model free from competition. 6 simple principles and 4 actions will create a Blue Ocean (a market without competition). The authors demonstrate all the principles and actions on simple but extremely interesting examples from the life of successful and not so successful companies.

Feature of the book: simple, affordable ways to develop a unique business model. Vivid examples of companies using the recommendations of the authors.

Who is it for: for both beginners and professional entrepreneurs. For everyone who wants to create a working profitable mechanism. A must read for all entrepreneurs.

About the book:"Amazing book, it can change your life" - so said Tom Peters about this edition. The Times ranked it as one of the 25 most influential business books. Over 20 million sales worldwide. It will help you not only understand and shape your life goals by providing all the necessary tools to do so, but also to achieve them. 100% guarantee that after reading you will become wiser. Use this masterpiece as a roadmap.

Feature of the book: well structured material, vivid examples, simple recommendations.

Who is it for: for anyone who wants to improve their productivity and life. A must read for those who want to climb the career ladder or create their own successful business.

About the book: one of the best business books. You are provided with a systematic approach to launching, and most importantly, building up all processes with minimum investment. In fact, this is the roadmap that will take you all the way to becoming an entrepreneur. It is also valuable because it is based on the experience of the author-entrepreneur himself. After reading, you will change your views and attitudes towards building processes in an organization, whether it be a start-up or a company with a long history.

Feature of the book: A simple and accessible instruction for an entrepreneur in creating his startup.

Who is it for: for startups, established entrepreneurs and anyone who wants to build a successful business or increase the performance of an existing one at minimal cost.

About the book: a light, small and extremely interesting publication on how to build relationships with your customers in order for your business to flourish. Deservedly included in the list of "best business books". Have you ever thought about how much money you lose because of a bad attitude towards your customers? By using at least some of the 27 recommendations described in vivid examples from the life of the author, you can build the perfect service, increase profits and outperform competitors. Read in one breath.

Who is it for: for entrepreneurs who want to build a strong business based on trusting and long-term relationships with their customers. A must read for fans of excellent service.

About the book: light, lively and cheerful. provides 9 simple yet valuable lessons on recruiting, training and appraising staff. Using the proposed methods, you can build an almost ideal corporate culture and internal microclimate in the organization. Employees will love coming to work, and customers will adore you. As a result, you will not only increase profits, but also become one of the best employers. Read in one breath.

Who is it for: for HR, company executives. Required reading HR.

6. “Delivering happiness. From zero to a billion: the story of an outstanding company

About the author: capital entrepreneur, billionaire, CEO American company Zappos (an online store selling shoes, clothing and accessories). At the age of 25, he sold his two-year-old company (LinkExchange) to Microsoft for $240 million.

About the book: Zappos went from zero to a billion in 10 years. During the period of formation from a small online store to an e-commerce giant, Zappos faced completely different obstacles in its path. At the helm of the company has always been and is Tony Shay. He outlined the whole path in an interesting and easy manner, giving valuable recommendations. After the publication of the book, leaders of the largest companies in the world began to come to Zappos to learn from the experience. Russian companies(largest online stores, banks and others) are no exception.

Feature of the book: the history of the development of one of the largest online stores in the world first-hand. Detailed description all steps taken in the development of the company with conclusions and recommendations.

Who is it for: for company executives who want to build a strong, durable and vibrant business. A must read for all internet entrepreneurs.

About the book: excellent edition, one of the best business books in Russia. What is it like to be a leader? How to behave with subordinates? What are the pitfalls, obstacles, and frustrations of being a professional manager? Maxim, relying on his successful and rich experience, gives 45 recommendations for competent work in the company. All material is presented in an easy and extremely entertaining manner. This is a reference book for any professional manager. Read in one breath.

Who is it for: for executives, managers, anyone who strives for success.

About the author: Verne founded the world entrepreneurial organization. He teaches the "Birth of the Giants" and "Advanced Business" curricula at the Massachusetts Institute of Technology. Founded the Gazelles company (teaching entrepreneurship). One of the Biggest Small Business Thinkers by Fortune Small Business magazine.

About the book: focus, data, rhythm - one of the key differences between successful companies and all others.

• focus- strategic goal, short-term goals and values ​​of the company. Strategic goal - achieved within 4-5 years, short-term goals are set for a quarter and a week;
• data– in order to understand the correctness of the chosen goals, it is necessary to constantly receive feedback from employees, customers and partners. Constantly measure key indicators of both short-term and long-term goals.
• rhythm- for effective and coordinated work, a stable rhythm should be maintained. Hold weekly, monthly, quarterly and yearly meetings to coordinate and correct actions.

Verne provides powerful tools to help you achieve your goals (one-page strategic plan, key meeting points, quarterly plans, and more).

Feature of the book: no "water", just practice. Recommendations from the "here and now" series can be immediately implemented and used. Sample reports, plans, key issues and indicators.

Who is it for: for beginners and professional entrepreneurs.

9. Startup Guide. How to start and ... not close your Internet business "

About the authors: 25 successful startups and leading venture market experts, including Paul Graham, Igor Ryabenky (Altair Capital), Alexander Galitsky (Almaz Capital), Dmitry Chikhachev (Runa Capital), Kirill Makharinsky (Ostrovok.ru), Oleg Anisimov (My business) , Sergey Belousov (Runa Capital), Dmitry Kalaev (head of IIDF) and others.

About the book: publication with a telling title will tell beginners and not only entrepreneurs how to build an online business. You will learn about these important points how:

• check the viability of the idea with minimal investment;
• quickly make a prototype;
• the product should look like when it goes to market;
• monetize the project;
• make effective use of investments;
• build the right KPIs;
• assemble a team and work with it;
• many other factors that affect the success of a startup.

It is gratifying that all the information is provided by practitioners, and not by theorists. There are some comments on the design of the book and some content of "water" from some authors, but in general, a lot of useful material, it is easy to read.

Feature of the book: a clear structure of the content from idea to scaling. In fact, this is a user manual.

Who is it for: for startups and established entrepreneurs.

10. "Business in the style of Zh ***: personal experience of an entrepreneur in Russia"

About the author: Russian entrepreneur. First of all, he is known for the Gameland media company (publishes the magazines Svoi Biznes, Fast and Furious, Hacker and others). In the 1990s he worked retail(video games, consoles). A traveler, a constant student, always learning something new. More on Wikipedia.

About the book: completes our top "best business books" edition of Dmitry Agarunov. The Russian entrepreneur reveals many topics on entrepreneurship. Answers questions such as “How to select employees for the company? What to do in critical situations when your company is "stormed"? What to expect from investors? What exactly should a financial director do and is he needed at all? A host of other pressing issues for entrepreneurs.”

All your life path in entrepreneurship from the beginning to the present day, Dmitry fit in a small publication with a sparkling title. In addition to commercial issues, the author touches on issues of family, spirituality and relationships with others. It is read in one breath, no "water".

Who is it for: for novice entrepreneurs and professionals.

These were the best business books according to the website. Share with friends, develop and develop!

You can learn from your own mistakes for a long time, stuffing bumps, losing considerable amounts and completely disappointed in the path you have chosen. We have another proposal: borrowing experience from those who have been able to achieve success in developing their own business. It can be the management of a small, medium or large business, but the main thing is a worthy result to follow.

Books about business that you need to read, we have formed in the TOP-10 and share with you. The best business books are not only informative, but also provide enough motivation for your own steps. Take note, read, make a "squeeze" and practice on your own experience.

Best Business Books: The Experience of the Successful

1. Henry Ford "My Life, My Achievements"

In his 83 years of life, the American Henry Ford was able to achieve heights that one can only dream of: the owner of 161 patents in the United States, the owner of car factories around the world, the author of a real bestseller. Yes, My Life, My Achievements, by the owner of the Ford Motor Company, sold like hot cakes in 1932. As the years passed, books about business appeared all the time. more, and Henry Ford was at the top of his popularity.

What's the secret? It would be better if you pick up the book yourself or find an online version. And don't let the bestseller's writing date bother you. Its relevance has not been lost to this day.

1. Guy Kawasaki Startup.

Many people have one question in their heads: how to start a business? If you have a place in your head for a similar question, then the book of startup gurus is for you. Just an interesting piece of information: Guy Kawasaki was one of Apple's original employees, and today he's the managing director of venture capital firm Garage Technology Ventures.

His book on business and self-development, Startup, is a desktop guide for anyone who wants to turn an idea into a successful startup. Want to? Take action! Oh, and don't forget to read Guy's book.

1. Napoleon Hill Think and Grow Rich.

Just imagine for a second: 20 million copies of a book. What does it say? Of course, this is an indicator of crazy success and 100% benefit from reading. Such are the sales statistics for Napoleon Hill's book Think and Grow Rich, which was published in 1928. This masterpiece could not miss our top business books.

it a prime example how the rules of success are not affected by time. Read it - see for yourself. This is one of the best books in the segment of business literature without time references.

The best business books with motivation

Building your own business starts with motivation. Finding it hard to find motivation on your own? Take it from books. From what? We will tell, continuing our TOP 10 business books:

1. Donald Trump "Never give up!".

The book is nothing at all - 6 years old, but today Donald Trump is a contender for the presidency, and his business experience is really worthy of attention. Trump also had a collaborator: Meredith McIver, who is sometimes forgotten. We very often perceive failures and defeats as a sentence.

In his book, Trump demonstrates illustrative examples in the form of catastrophes, crises and personal failures, which ultimately became a springboard for the jump and the achievement of all goals. Thinking plays an important role, and you will also understand this by reading the book "Never Give Up".

Business planning books like Trump's should be desktop books. We recommend reading it for both beginner businessmen and those who have an already operating and successful business at their disposal.

1. Bill Gates Business at the Speed ​​of Thought.

The creator of a real empire of the 21st century, Microsoft, Bill Gates could dispose of his honestly earned billions at his pleasure without revealing the secret of success. But he chose to demonstrate business process modeling using modern information technology in his book Business at the Speed ​​of Thought.

It’s very cool if you are the favorite of fortune and you have an inexhaustible amount of bright ideas. But…

• Modern business is a multi-level structure
• Every successful company should have its own "electronic nervous system"

Such theses are demonstrated in the book by Bill Gates. Who, if not him, knows about the creation successful business in the 21st century with the use of modern information technologies. Do you want the whole world to talk about you? Start with books about business and the experience of successful ones. Further it will be difficult, but at your disposal the main weapon is knowledge.

1. Dale Carnegie How to Stop Worrying and Start Living.

He was not a businessman, but he was an inimitable orator and teacher. Dale Carnegie developed the concept of conflict-free communication. Is it necessary in business? Of course!

His work “How to stop worrying and start living” gets into the TOP of business books, after reading which you will receive answers to many questions: How to find yourself? How to help loved ones to understand themselves? and others.

1. Azimov Sergey "How to make money without start-up capital".

This is one of the new works from business coach and businessman Sergei Azimov. The issue of earning without starting capital is relevant today for many. For you too? If so, we recommend that you read the book. It will be useful for novice businessmen in the first place.

The best business literature: who made it to the TOP-3?

1. Alexander Vysotsky “Small business. Big game".

In 2014, an entrepreneur, management consultant, business lecturer Alexander Vysotsky published a book that will primarily be useful to small and medium-sized businesses.

One of the main problems of small businesses is manual control. How to “get out” of this and scale up? Alexander Vysotsky in the book demonstrates strategies and effective management tools that allow you to expand your business and abandon manual control.

1. Robert Sutton Don't work with assholes. And what to do if they are around you.

A Russian translation of this book appeared only last year. Have you ever met destructive elements in the team? But what if this team is under your leadership and you do not know how to act? Building an effective and well-coordinated team is not an easy job.

True, the company will become a well-functioning mechanism as soon as destructive elements disappear from the team. What to do with them? Pick up a book or download it on the Internet, and there is enough information for reflection and action.

1. Walter Isaacson "Steve Jobs"

In the first place is a biography book about the manager of the legendary Apple, with a history and results that are impressive in their scale. Why is a book about the life of Steve Jobs in the first place?

We sure don't need to say much about Steve. Better than any words - Apple, the development of which he gave most own life. Only the example of successful managers can become the basis of their own success. He motivates, gives answers to many questions, is admirable. Behind the bright famous brands- the difficult path of their creators and those who were able to prove to the whole world: "This product is worth your attention, period." That was Steve Jobs. You will learn his life path and approach to doing business from the book by Walter Isaacson.

These are the books about business for beginner startups and those who already have their own business, we recommend reading. Even a small idea has every chance of becoming a legend about which hundreds of books and articles will be written. To create a legend is the right and opportunity for everyone. The main thing is not to stop.

The most common advice that can be seen in almost any book in this genre is to be purposeful and pursue your passion, and success will come. Professor Cal Newport makes an important addition to this recommendation: Succeeding in any endeavor can open new doors, set the stage for progress, and, as a result, give rise to a new passion. The author suggests not to give up on dreams, but to be a realist and become a professional in what you can do.

People like the illusion of confidence in the future, backed up by the forecasts of authoritative figures and experts. In The Black Swan, investor and philosopher Nassim Taleb talks about the vulnerability of such a position and the example of a collapse financial system in 2007 proves that even the most secure systems are subject to potential hazards.

Don't Be Afraid to Take Action is worth a read if you want to debate competently about women's right to leadership positions. Sheryl Sandberg combines research data and personal stories in her book, telling how women inadvertently deprive themselves of their chances for career advancement.

The Power of Habit is one of the most useful and engaging books for young people seeking happiness and success. The New York Times journalist Charles Duhigg shares tips on how to get rid of bad habit, whether it be or smoking, with the help of small steps that can be done now.

Something in our culture tells us that we must seek our own advantage in everything, be prudent and selfish in order to achieve something. Psychologist Adam Grant explains why this view is wrong. Research confirms that the most successful people- those who are interested in creating value for others. Adam Grant shares tips on how to add value and still succeed.

The founder of the Nasty Gal online store Sofia Amoruza in the book #Girlboss does not hesitate to share her personal experience with the reader. She talks about her rebellious youth and talks about how her bullying behavior helped her succeed. The book is filled practical advice that will inspire you to follow your passion and find your own path to the top.

Interpersonal skills are just as important as the skills we tend to list on resumes. Napoleon Hill was a journalist who befriended industrial magnate Andrew Carnegie. During friendly conversations, Carnegie, who at that time was the richest man in the world, shared with Hill the lessons he had learned from his path from poverty to wealth.

Although Think and Grow Rich was first published in 1937, it contains up-to-date practical advice on building interpersonal and leadership abilities.

Investor and multibillionaire Warren Buffett's favorite book explores the psychology of everyday interpersonal interactions and helps you understand how to become a leader and influencer. The book was first published in 1936, but the basic advice on how to overcome and inspire people is as valuable today as it was decades ago.

The main message of this book is that we should spend less time thinking about our shortcomings and focus on what we do well. This book will help you find your professional niche based on your personality and existing skills, and perhaps tell you where you will contribute more to society and succeed.

We live in a time when young entrepreneurs and startup founders are rapidly becoming billionaires, taking the title of the most powerful people in the world from Wall Street financiers. Investor and billionaire Peter Thiel lifts the veil on the current state of business with a compelling and concise guide to building and running a company.

This book is recommended reading for those who want to be effective at work and at home. The author gives practical advice on organizing and distributing daily tasks. One such recommendation is to follow the two-minute rule. It says: if something can be done in less than 120 seconds, then it should be done immediately, and more time-consuming tasks can be postponed until later.

Renowned networker Keith Ferrazzi cites the ability to build relationships and communicate with people as the reason for his success. The author was born in a small town to a steelworker and a cleaning lady, but his tenacity, talent and communication skills have earned him the title of No. 1 networker and maintain a telephone directory of thousands of contacts, including the numbers of presidents, rock stars and famous entrepreneurs. In his book, Ferrazzi talks about the communication strategies that he resorted to on the way to success.

If you are not inspired by the stunning success stories of successful businessmen, you might like this book. In It Won't Be Easy, entrepreneur Ben Horowitz argues that there is no one-size-fits-all recipe for success. The only way to succeed is to be decisive and pay attention to what is positive for the dynamics of business development and what is not.

In a book not meant to be taken literally, Timothy Ferris shares practical advice on how to be as efficient as possible and succeed in your professional and personal life. For example, the author advises using the “fear management” method, a technique that allows you to examine in detail what you are afraid of, to calmly analyze the risks and ways to overcome them.

According to Stanford University psychologist Carol Dweck, the key to success is our belief that we can achieve it. The author cites studies that prove that the ability to learn and improve can mean much more than innate talent. The book states that if you are in your early 20s, with enough perseverance, you can become anything.

If you are an introvert, this does not mean that the path to the top of the career ladder is closed to you. The injustice of the widespread stereotype that the owners of this type of personality are second-class people prompted the author to write this book. Negotiation consultant Susan Cain's research debunks the idea that being "loud" and extremely outgoing is required to be successful.

If you want to be successful in business, you have to understand the complexities of human behavior. The book of psychology and behavioral economics professor Dan Ariely is one of better ways to do this. The author cites Scientific research, which explain the nuances of our behavior: for example, why we procrastinate or how we decide to buy a product.

This book, published in 1989, has already become a classic. Whether you are a politician or an entrepreneur, it will inspire you and empower you to achieve your professional goals. Each chapter looks at a key skill, such as proactivity or synergy. Each of these qualities helps to become an effective leader and a real team member.

Michael Lewis in "Liar's Poker" gives a candid account of the financial district of Wall Street in the 1980s. Lewis himself, after college, got a job at the prestigious investment company Salomon Brothers, where he worked his way up from an intern to a bond seller. The book is written in the genre of documentary, but reads like a novel: the author paints a vivid picture of the trading room and the characters in it.

The reason for writing "Strategy of Life" was the author's meeting with former classmates at the Harvard Business School. Then, upon graduation in 1979, the future of each of them was full of prospects, peers had equal and excellent conditions for employment or starting their own business.

After 25 years, it turned out that many of the former students of Harvard were in crisis. Someone - in a personal, someone - in a professional way, for example, the former head of Enron, Jeffrey Skilling, who was sentenced in 2006 to 292 months in prison. The book explores why some of those with ample opportunity thrive while others lose everything.

Investor and billionaire Bill Ekman is one of many Wall Street financiers who cite The Intelligent Investor as the book that changed their lives. This in-depth guide to valuable investments will help not only those in the financial industry, but anyone who wants to make the most of it in the long run.

This book does not focus on the place of work in our lives. This distinguishes Crossing the Unknown Sea from other business literature publications. The author considers a career not as a quest that needs to be completed by scoring maximum points, but as an ongoing contact of a person with the world and himself.

The late co-founder and CEO of Apple, Steve Jobs, has become a legendary figure haunting Silicon Valley. Isaacson's biography helps to understand the Jobs phenomenon and offers a glimpse into the two sides of his personality: a strong inspiring visionary and a difficult businessman.

This is the story of how great person was fired from his own company, and after a while he returned and conquered the whole world. She shows how important it is to recover from failures and go to your goal.

James Altucher is a hedge fund manager, entrepreneur, podcaster and bestselling author. Choose Yourself teaches you how to express yourself in your profession and at the same time not give up on your wildest dreams. Altucher is trying to convey the message that someone who works for someone else is as valuable as any businessman.

As professional growth and immersion in the routine, many lose their craving for creativity. The Pixar co-founder tells the story of the creation of one of the largest animation studios and talks about how everyone is capable of creating, but many simply do not dare because of various social norms and personal taboos. The author claims that love and skill are no less important for bankers or programmers than for writers and musicians.

Carier start - best time to define your leadership role. Business professor and leadership expert Erminia Ibarra shares advice on topics ranging from expanding professional networks to generating new ideas. The author's philosophy is based on the assertion that there is no universal recipe for successful leadership, the best tactic is the one that works in your case.

Journalist and pop sociologist Malcolm Gladwell presents the results of sociological research and explains the mechanics of information dissemination. The Tipping Point was published in 2002, but the material presented in the book continues to help us understand why people share news, facts, and ideas, and why some of them spread to epidemiological proportions.

Not understanding how powerful people think and act makes us vulnerable to their will. The biography of New York city planner Robert Moses is called upon to shed light. If you want to see how Machiavellian intelligence works, The Power Broker will help you with this.

"Light the fire!" - a collection of essays that will make you take a fresh look at your "I", will help overcome the fear of resisting habits and beliefs imposed from outside. Business strategist and PR professional Daniella Laporte says you are the only one responsible for who you are and that you don't have to match other people's ideas to be successful.

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